NGO trains 20 unemployed graduates on digital marketing

Training
By Taiye Baiyerohi
Lagos, July 16, 2018 (NAN) No fewer than 20 graduates from the various disciplines on Monday in Lagos commenced an eight-week digital marketing toward equipping them to be self-reliant.

The training is organised by a non-governmental organisation, DigifyPro Nigeria at Facebook NG hub, Yaba, Lagos.
The organiser of the programme, Mrs Florence Olumodimu, said more than 700 Nigerian youths applied for the training but only 20 were picked in a bid to give attention to each participant.
Olumodimu said the programme which was designed to give trainees practical hands-on experience, would cover topics such as vocational and workplace skills, agency processes, customer care, client services and digital marketing.
“This training is meant to increase youths’ employability skill; it is going to be free for all participants instead of paying N1 million being charged by some other companies.
“After the eight weeks programme, each of the 20 beneficiaries will be put in one of Nigeria’s top marketing communications agency for an internship of three months,” she said.
Some of the participants told the News Agency of Nigeria (NAN) that more training was needed for Nigerian youths to re-skill them in the face of unemployment.
The youths expressed satisfaction that they were being exposed to technologies by facilitators from South Africa.
Mr Anthony Nwokoye, a first-class Philosophy graduate from Nnamdi Azikwe University, said that the world had gone digital and that youths should take advantage of the digital age.
“I thank God for the opportunity and Digifypro Nigeria for this, I will make sure this transforms my life.”
Another participant, Miss Faith Jonathan, an English Education graduate from Delta State University, also told NAN that she would train other interested youths on completion of the training.
“I am from a community where digital marketing is not known, I will train other youths in my community in Delta as soon as I am through with the training.
“Many of my colleagues elsewhere have spent thousands of Naira to get trained,” she said.
Also, Edwin Nnabude, a Business Administration graduate from the Redeemer’s University in Osun, said the skill of digital marketing was required in modern day transactions.
“ This is the biggest opportunity for me which will make me get my dream job,” said Nnabude, a first-class graduate.
NAN reports that DigifyPro Nigeria is a subsidiary of Digify Africa PRO, a digital training organisation which deals with youth digital training with support from Facebook. (NAN)
PTB/IKU/DA
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Edited by Tayo Ikujuni/Dele Akinsola