Union Bank Nigeria wins Corporate Communications Awards
NAN-HE-6
Award
By Chinyere Joel-Nwokeoma
Lagos, April 12, 2017 (NAN) Union Bank of Nigeria (UBN) has emerged winner in the Best Re-branding category in the maiden edition of the Corporate Communications Awards (CCA).
This is reported in a statement by the bank on Wednesday in Lagos.
The statement said that the award, the first of its kind in Nigeria, was aimed at celebrating outstanding achievements in Nigeria’s corporate communications industry.
It stated that the bank emerged winner via nominations by corporate communication professionals, public voting as well as deliberations by members of the award advisory board which comprised experts in the media, corporate communication and the academia.
Mrs Ogochukwu Ekezie-Ekaidem, the bank’s Head of Corporate Affairs and Corporate Communication, who led the rebranding, was reported by the statement as saying that the awareness was due to hard work.
“To be recognised by the Corporate Communications Awards for the rebranding of the bank is a fantastic validation of the hard work that went into the development and execution of our new identity.
“Our brand identity is a critical piece of Union Bank’s overall transformation and our goal was to depict a more contemporary and energetic institution while maintaining our authenticity and key elements of the brand heritage,” Ekezie-Ekaidem said.
She said the bank was celebrating 100 years anniversary with a theme to “Celebrate, Impact, Lead,’’ adding that, “the bank’s award winning identity gives us even more reasons to celebrate.’’
Mrs Tampiri Irimagha-Akemu, the Managing Director of Sesema PR, organisers of the CCA, was also reported by the statement to have applauded the bank for winning the award.
Irimagha-Akemu said that the CCA identified and rewarded the very best in Corporate Communications.
She congratulated the bank for being the best in the category and also for its centenary anniversary.
She added that the CCA would be an annual feature in the Nigerian corporate communications industry calendar.
The statement said that winners of the 2017 edition emerged via nominations by corporate communications professionals, public voting as well as deliberations by members of the Advisory Board. (NAN)
JNC/FF/IA
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Edited by Fela Fashoro/Idris Abdulrahman